SaaS ABM Automation & B2B Intent Data AI - Accelerate Your Pipeline Growth

ProGrowth specializes exclusively in B2B tech and SaaS marketing with deep expertise in product-led growth, ABM automation, and intent data targeting. Unlike generalist agencies, we understand SaaS metrics (CAC, LTV, MRR, churn) and build marketing systems that directly impact your ARR growth. Our fractional CMO model gives you executive-level strategy without the full-time hire cost.

Our ABM automation identifies high-value target accounts based on your ICP, then orchestrates personalized campaigns across email, LinkedIn, and paid channels. We use intent data AI to prioritize accounts actively researching solutions like yours, then automate multi-touch sequences to engage all decision-makers in the buying committee. This reduces sales cycle time by 40% and increases deal size by focusing on enterprise accounts.

Intent data captures buyer signals from prospects actively researching solutions in your category. Our AI monitors keyword searches, content consumption, competitor comparisons, and review site activity to identify accounts showing purchase intent. When a prospect enters the buying cycle, we trigger automated outreach at the perfect moment—dramatically improving conversion rates and reducing wasted spend on cold prospects.

Yes. Product-led growth (PLG) is a core competency at ProGrowth. We optimize every stage of the user journey from trial signup to paid conversion to expansion revenue. Our systems track feature adoption, identify power users for upsell campaigns, predict churn before it happens, and automate in-app messaging to drive engagement. Most SaaS clients see 30-50% improvement in trial-to-paid conversion within 90 days.

Most B2B SaaS companies see initial results within 60-90 days. For demand generation and pipeline growth, expect qualified demo requests to increase within the first month. For enterprise ABM campaigns with 6-12 month sales cycles, you'll see engaged accounts and pipeline coverage improve within 90 days, with deals closing in months 4-8. We provide weekly reporting on MQLs, SQLs, pipeline value, and closed-won revenue.

We track and optimize for all key SaaS metrics: Customer Acquisition Cost (CAC), Monthly Recurring Revenue (MRR), Annual Recurring Revenue (ARR), Customer Lifetime Value (LTV), CAC Payback Period, Churn Rate, Net Revenue Retention (NRR), Trial-to-Paid Conversion, Lead Velocity Rate, and Pipeline Coverage. Our dashboards give you real-time visibility into marketing ROI and help you make data-driven decisions about budget allocation across channels.